With more than 10,000 athletes and well over a million spectators expected to travel to London for the Olympics, there's already a surge of interest in staging private events during the Games, so visitors to the UK would be well advised to start their preparations early.
 Recent developments have brought London Eastside bang up to date in terms of its product offer, making it a viable and extremely attractive alternative to more tried-and-tested areas in the city centre. Proximity to the Olympic Park is going to be a key factor in the success of events in 2012 and beyond, so choosing Eastside venues will ensure a competitive edge.
London Eastside now offers a fantastic range of venues, from high-profile locations like the glittering glass-and-steel East Wintergarden and the centuries-old Tower of London, to lesser-known gems like Forman's - a working fish-smokery with new, waterfront event spaces overlooking the Olympic Park that couldn't be closer to the action.
What's more, with new and enhanced products coming online all the time, there's a growing selection of unique and quirky venues to make any event memorable.
The same is true of accommodation. London Eastside now offers a full range of options from budget to boutique, with high-end international brands complementing independents like Terence Conran's all-new Boundary restaurant with rooms.
The Olympics will present a unique opportunity. Plan now and let us help you.
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